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Founded in 1994 by Damon Way and Ken Block, DC Shoes is now a leading American company specialized in footwear and apparel for skateboard and snowboard fans. With its headquarters in Huntington Beach, California ‘DC’ originally stood for “Droors Clothing” but since the company Droors was sold, the brand simply stands as DC Shoes now.
In 2004 Australian company Quicksilver Inc. decided to purchase DC Shoes in a $87 million transaction and in 2011 the company suffered a rebranding process with a new skateboard team being part of the transformation. The “Rediscover DC” campaign managed to bring the entire DC Shoes team together in nearly a decade. Mikey Taylor was the first to release a signature shoe and in August 2012 the brand entered in the women’s market with the “Women’s Fall 12 Collection” consisting of apparel, shoes and accessories.
The latest promotional model released by DC Shoes is called ‘Matt Miller’ and this comes after Matt was sponsored by the brand for no 6 years. Check out the release below along with many others!
2014 models:
Matt Miller
Nyjah Vulc
Nyjah Vulc Tx
Nyjah Vulc S
Switch S
Rd x Mid Se
Switch S Es
Rd Grand Mid Tx
Tonik
Court Graffiti Se
Rd X Mid
Studio S
Net
Complice S
Nyjah High
Haven
Cole Lite
Lynx
Lynx
Lynx
Lynx
Pure Se
Ranger Se
Court Graffiti
Lynx S
Nyjah S
Council Tx
Pure Tx
Council Mid TX
Ignite 2
Ignite 2
Ignite 2
Ignite 2
Spartan High Wc Wnt
Rd Grand
Sceptor Sd
Crisis
Lynx S
Snap Graffik Sandals
Centric S
Centric S
Centric S
Centric S
Centric S
Centric S
Centric S
Peary Boots
Villian Shoes
Villian Shoes
Villian Shoes
Stag
Stag
Stag
Anvil Tx
Anvil Tx
Mike Mo Capaldi Mid S
Command Shoes
Pure Xe
Net Se
Spray Sandals
Crisis Rv
Pure Pro Shoes
Cole Pro
Sceptor
Crisis High Wnt